Healthcare Marketing and Physicians Strategies Summit (HMPS)

We’re excited to sponsor and speak at the 30th Healthcare Marketing & Physician Strategies Summit. As the leading digital marketing agency for healthcare, we help top hospital systems drive patient acquisition, enhance reputation, and prove marketing impact. At HMPS, we’re bringing actionable strategies, solutions, and insights to help you lead the way in an evolving digital landscape.

DATE

April 30 – May 2, 2025

LOCATION

Orlando, FL

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Speaking Session with Houston Methodist

Proving Digital Marketing Success 

How can healthcare marketers maintain patient engagement, optimize digital investments, and prove success in an era of increasing regulation? Join Fathom, an IQVIA business, and Houston Methodist as we discuss real-world strategies for navigating compliance while delivering measurable impact. We’ll discuss aligning teams, gaining executive buy-in, and establishing frameworks that drive results.

Thursday, May 1 | 2:00 – 3:00 p.m. 

More Insights from Our Partners at IQVIA

Don't miss IQVIA's presentation with Johns Hopkins Medicine: Engage Physicians with Email Journey Campaigns. Thursday, May 1, 11:30 a.m. – 12:30 p.m. Learn how to use segmentation and personalization to craft compelling content tailored to physician needs.

 

At the Fathom Booth: Live Demos, Critical Perspective, Exclusive Giveaways

Stop by the Fathom booth to see the future of healthcare marketing performance in action. Visit our team for:

  • Live Demos: Get a first-hand look at our measurement and reporting solution designed to help healthcare marketers keep a pulse on digital performance with clarity and confidence.
  • Expert Insights: Gain access to exclusive content informed by our work with top hospital systems, including our AI guidebook, paid media trends and benchmarks, and a deep dive into the impact of AI on search marketing.
  • Exciting Giveaways: Enjoy local favorites and enter to win our passport prize.
  • Better Together: Discover how Fathom and IQVIA deliver unmatched precision by combining industry-leading healthcare data with expert digital strategy to drive proven results.